Mark Rozell: Analyzing TV Commercials in This Year's Election Cycle
This week, Michael is joined by Mark Rozell, Dean of GMU's Schar School, to review and analyze TV commercials in several key House and Senate races. They break down what we can learn from the ads--including the consistent messaging on abortion and education, the massive price tags that look more like Congressional races, and what the messaging might mean for campaign strategy and voters this November. The New Dominion - UVA Press (virginia.edu)